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MAFAR MANEUVER PROJECT

Independent
local players.
A shared
ecosystem.

Our thesis for connecting the strengths of local businesses through Brick, Community and Tech.

An evolving ecosystem of companies that helps independent players build, serve and grow together.

THE MAFAR THESIS01 / THE BIG PICTURE
SHARED ECOSYSTEMMAFARGovern · Support
Unlock value
Healthcare
Education
Food & Beverage
Home
Automotive
Travel
Humanitarian
Healthcare first.
BRICK+COMMUNITY+TECH

Independent strengths. Connected possibilities.

01THE BELIEF

Local strength.
Shared possibility.

Local businesses carry something valuable: expertise, relationships and the trust of the communities they serve.

Growing that business also requires capabilities that take time and resources to build: technology, talent development, marketing, operational support and access to partnerships.

We believe an ecosystem can make these capabilities more accessible—while respecting the identity, expertise and relationships each operator brings.

I want to build an ecosystem where independent local players can create greater value together, for their businesses and the communities around them.

ARIEFFAHMI ABD RAZAK Founder · Mafar Group

02EXPLORE THE ARCHITECTURE

One ecosystem.
Many independent strengths.

Mafar builds the companies and shared capabilities that support sector networks. Each network grows through local clusters, connected by Brick, Community and Tech.

INTERACTIVE ECOSYSTEM MAP
01

Mafar ecosystem of companies

Existing · Building · Future

Choose a company to explore its role in the ecosystem.

Future
companies
Direction & governance

Corporate direction, governance and shared business capabilities. The work of aligning people, resources and responsibilities across the ecosystem.

GovernSupportUnlock value
02

Seven starting sectors

Each with its own P555

Choose a sector to zoom into a local cluster and follow the connections. Start with Healthcare.

Local valueSector collaborationCross-sector opportunity

A conceptual map of shared capabilities and collaboration. Connections represent participation, not ownership. Each sector’s P555 is developed for its own context.

View the original ecosystem concept
MMP concept map: Mafar companies govern, support and unlock value for seven sectors, each with its own P555 and local clusters of ten complementary subverticals, connected through Brick, Community and Tech.Download the concept map

03HOW THE MODEL WORKS

Three connected parts.
One working model.

Physical delivery. Trusted relationships. Digital coordination. Each makes the others more useful.

01

Brick

Where value is delivered.

The places, people and businesses that provide real services. Each brings expertise, capacity and a relationship with its neighbourhood.

02

Community

Where trust grows.

The relationships connecting families, professionals, businesses and local institutions. Useful programmes and ongoing participation turn connection into trust.

03

Tech

How the journey stays connected.

The platforms that help people discover services, make arrangements and continue the relationship. Tools that help operators coordinate and work better.

Brick delivers the service.
Community builds the trust.
Tech connects the journey.

04LIFE INSIDE A CLUSTER

Start with a place.
Connect its people.

A local cluster brings together independent operators from 10 complementary subverticals within a sector. Each contributes a different capability.

Together, they can respond to a broader range of local needs, coordinate programmes and build stronger relationships with the community.

ONE FAMILY. ONE NEIGHBOURHOOD.

Follow an illustrative healthcare journey.

Community

A community connection

A family hears about a children’s health programme through their school. A useful local relationship opens the door.

Illustrative healthcare journey · 1 of 5

A cluster becomes valuable when its relationships lead to useful services and reliable experiences.

05THE ROLE OF MAFAR

The capabilities
behind the connections.

Some are taking shape through our work in healthcare. Others are being developed or will be built as the needs of the ecosystem become clearer.

01

Govern

Establish clear participation principles, responsibilities and shared standards.

Clarity and accountability in how partners work together.
02

Support

Build capabilities in people, operations, media, technology and business support.

Useful expertise and infrastructure, accessible across the network.
03

Unlock value

Create opportunities for collaboration, market access, efficiency and new services.

Shared strengths turned into value that can be measured.

INDEPENDENCE + PARTICIPATION

Bring your identity.
Build shared capability.

Independent players bring their own brands, expertise, teams and local relationships. Participation is built around clear agreements: what each partner contributes, what support they receive and how they work with others.

Shared services, collaborative programmes and selected ventures can offer different levels of participation.

The strength of the network begins with its participants.

06THE FIRST HORIZON

Seven sectors.
A world of connections.

Each develops its own Project 555, local cluster structure and network of complementary operators—shaped by the realities of that sector.

01

Healthcare

Connecting local providers around the care needs of individuals and families.

Starting & proving here
02

Education

Connecting learning providers, educators and communities around development and opportunity.

Part of the thesis
03

Food & Beverage

Connecting local food businesses with the communities and capabilities that support them.

Part of the thesis
04

Home

Connecting the businesses that help people build, maintain and improve their homes.

Part of the thesis
05

Automotive

Connecting local expertise around vehicle ownership, maintenance and mobility needs.

Part of the thesis
06

Travel

Connecting local operators and communities to create better travel experiences.

Part of the thesis
07

Humanitarian

Connecting organisations, local capacity and communities around meaningful assistance.

Part of the thesis

Alongside healthcare, selected sector initiatives are being developed under my strategic guidance. Their stories will be shared as they mature. Each sector’s P555 will have its own definitions and milestones.

The Mafar healthcare team outside Klinik Medicure WLYREAL PEOPLE. REAL OPERATIONS.

07HEALTHCARE FIRST

Where we begin.
Where we earn
the evidence.

Our work in healthcare gives us a practical starting point: real teams, real operations and relationships with the communities we serve.

Through Mafar Healthcare, Klinik Rumi and the capabilities developing around them, we are working towards a more connected model of local care.

9clinics
100+people
Current foundation · Owner-reported figures, October 2026

HEALTHCARE PROJECT 555

The 2030 ambition.

TARGETS, NOT CURRENT COUNTS
50Clinics
50Local clusters
500Partners
500,000Families

The scale we aim to build. The value we must prove.

For families

Easier access and a more connected service journey.

For partners

Useful support and demonstrable value from participation.

For clusters

Collaboration that works consistently and can sustain itself.

For the ecosystem

A model that can be improved, repeated and adapted.

Explore the healthcare roadmap

Working towards 2030, our planning direction for the end of 2027 is 20 clinics and 15 clusters, with a proposed goal of 50,000 Mafar+ families and a target for all clinics to use Mafar+ in real operations.

  1. ConnectEstablish partner relationships, clear roles and a complete service journey.
  2. ProveMeasure participation, family experience and value for operators.
  3. RepeatImprove the playbook and grow according to cluster readiness.

Planning direction, October 2026. Expansion and product capabilities depend on operational readiness.

08THE NETWORK ECONOMY

Value grows through
useful connections.

01

Local value

Better access, useful programmes and stronger relationships within a neighbourhood.

02

Sector value

Shared learning, operational capabilities and opportunities developed across a sector.

03

Cross-sector value

Complementary networks creating new services and experiences around wider human needs.

An economy in which independent players gain value by contributing value—and communities benefit from the connections.

09BUILD WHAT COMES NEXT

Build locally.
Connect meaningfully.
Grow together.

I am building MMP with a long-term belief: strong local businesses and strong communities can help each other grow.

My role is to help shape the ecosystem, bring the right people together and build the capabilities that make collaboration work.

Arieffahmi.ECOSYSTEM BUILDER · MAFAR GROUP

Find your place
in the ecosystem.

If you operate a local business, build useful capabilities or see a meaningful opportunity for collaboration, I would like to hear from you.

Start a conversation

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